National Basketball Association (NBA) commissioner Adam Silver confirmed on Tuesday, September 10, following the conclusion of the Board of Governors meeting in New York, that while they want to expand the league, there was “not a lot of discussion” about it. Silver’s statement comes amidst increasing speculation and excitement among fans and investors about potential new teams joining the league.
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The idea of expanding the NBA has been a recurring topic in recent years, with Seattle and Las Vegas frequently mentioned as prime candidates for new franchises. The enthusiasm for these cities stems from their strong sports cultures and fan bases. Seattle, in particular, has a rich NBA history, having been home to the Seattle SuperSonics before the team relocated to Oklahoma City in 2008, becoming the Thunder. The SuperSonics’ departure left a lasting void in the city's sports landscape, and fans have been clamoring for the NBA's return ever since.
Las Vegas, on the other hand, has emerged as a vibrant sports hub in recent years, hosting the NHL’s Vegas Golden Knights and the NFL’s Las Vegas Raiders. The city has demonstrated its ability to support major professional sports franchises, making it an appealing destination for the NBA.
Silver has also previously mentioned Mexico City as a potential expansion site, though this possibility seems to be farther down the road. Expanding into Mexico City would mark the NBA’s first team outside the United States and Canada, presenting unique opportunities and challenges related to international markets. However, Silver’s comments indicate that the league is prioritizing more familiar markets like Seattle and Las Vegas for the immediate future.
Adding two new franchises would bring the NBA’s total to 32 teams, aligning it with the National Football League (NFL) and the National Hockey League (NHL). However, Silver emphasized that there are no immediate plans to proceed with expansion, as other priorities currently take precedence.
Silver highlighted that the topic of expansion has taken a back seat as the NBA focuses on other critical business matters, including the recent collective bargaining agreement (CBA) and a lucrative new television deal. The CBA was agreed upon in the spring of 2023, laying the groundwork for labor peace between the league and its players for the next several years. This agreement was crucial in providing stability and certainty, allowing the NBA to plan its future with a clear understanding of the economic landscape.
In addition, the NBA secured a significant $74 billion TV rights deal with Disney, Comcast, and Amazon earlier this year. This new agreement will play a pivotal role in shaping the league's revenue streams and influencing decisions related to expansion and other strategic initiatives.
“There was not a lot of discussion in this meeting about expansion, but only largely because - not for lack of interest - it’s because we had said to potential franchise suitors that we are not quite ready. It was something that we told our board we plan to address this season. We are not quite ready yet. There’s interest in the process, and I think that we’re not there yet with having made specific decisions about markets or even frankly, to expand,” Silver told reporters.
Silver's comments suggest that while the NBA is not currently ready to expand, the topic remains on the agenda, and the league is carefully considering its options. Expansion is a complex process involving financial considerations, market analysis, and negotiations with potential ownership groups.
Expanding the league is not without its challenges. Silver pointed out the complexities involved, particularly regarding the sale of equity in the league and its implications for existing television relationships. The NBA must navigate these financial and logistical hurdles before proceeding with expansion.
“I think over time organizations should grow as appropriate. But it gets complicated in terms of selling equity in the league and what that means for the existing television relationships. What we have told interested parties is: ‘thank you for your interest, we will get back to you.’ That’s certainly the case in Seattle,” Silver explained.
Seattle remains a strong contender, bolstered by recent renovations at the Climate Pledge Arena, which many see as a step toward welcoming an NBA team back to the city. The upgraded facility aligns with modern standards and demonstrates Seattle’s readiness to host an NBA franchise once again. However, the league’s cautious approach indicates that expansion will be a measured and deliberate process, rather than a rapid response to public demand.
Another layer of intrigue surrounding NBA expansion involves potential new owners. Golden State Warriors superstar Stephen Curry has expressed interest in owning an NBA team in the future, while LeBron James, the league’s all-time leading scorer, has also indicated a desire to be involved in franchise ownership, particularly if a team is established in Las Vegas.
Their involvement would bring significant star power and credibility to any new franchise, enhancing the appeal and marketability of the expansion. High-profile ownership groups, especially those featuring current or former NBA players, can galvanize fan support and provide a unique connection between the team and its community.
Despite the many factors favoring expansion, Silver emphasized that the league's current focus remains on solidifying its existing foundation. “We are always paying attention to what’s happening in other arenas throughout the United States when we do play games there. We look very closely at the support we get in those markets. But incidentally, we look everywhere. I think we have a pretty good library now of arenas everywhere in the world, and in part because even if we’re not playing there on a regular basis, there’s things we can learn,” Silver concluded.
Silver’s remarks underscore the NBA’s methodical approach to expansion, reflecting a commitment to ensuring that any new franchises are positioned for long-term success. While the league is not yet ready to expand, the interest and groundwork being laid suggest that new teams could be on the horizon in the coming years.
For fans eagerly awaiting the NBA’s return to cities like Seattle, patience remains key. The league’s deliberate pace is aimed at maximizing the success of any expansion efforts, ultimately enhancing the NBA’s global brand and competitive landscape.
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