To support the development of the next generation of Filipino athletes with international recognition, the well-known fast-food chain Jollibee has pledged to provide P5 million worth of sports equipment to the National Academy of Sports or NAS located in New Clark City, Capas, Tarlac.
This collaboration exemplifies Jollibee's continued commitment to inspiring young Filipinos and assisting them in attaining new sporting goals—a goal that is highly meaningful to the aspirations of the entire country.
The National Academy of Sports was established as a premier institution tasked with honing the skills of young Filipino athletes, providing them not only with academic education but also advanced sports training.
With state-of-the-art facilities and dedicated coaches, NAS is seen as a breeding ground for future Olympians and sports champions. Jollibee’s substantial contribution is set to bolster the academy’s ability to equip students with the resources they need to succeed.
Jollibee Philippines President Ferns Yu Jr. expressed the company’s enthusiasm for the partnership, emphasizing the importance of contributing to the development of young athletes. He said, “In honor of the historic feat of Team Philippines during the Paris Olympics, we are focusing our efforts on helping build the next generation of world-class Pinoys. This is why we are supporting institutions like NAS.”
Yu added, “We’re proud and honored to partner with them in elevating Philippine sports and providing the needed training and resources to our young athletes who dream of making it big. As a world-class Filipino brand, Jollibee is committed to championing Pinoy pride and joy, whether it be in sports or in other fields.”
Jollibee’s partnership with NAS marks a significant milestone in its broader corporate social responsibility initiatives. Beyond the realm of food and service, the brand is making a tangible impact on the country's sporting future. Jollibee’s mission to nurture young talent reflects its belief in the Filipino spirit of excellence, a belief that transcends sectors and industries.
The donation and partnership were officially formalized during a Memorandum of Agreement (MOA) signing event held on September 18, 2024, at the Department of Education Complex in Pasig. Attended by prominent figures from Jollibee, the Department of Education, and NAS, the event underscored the importance of collaboration in uplifting Filipino athletes.
Following the MOA signing, a ceremonial turnover event was held on October 7, 2024, at the NAS campus in Tarlac. The event drew in significant attention, with key government officials, including Department of Education Secretary Sonny Angara, local government representatives, and National Academy of Sports executives in attendance.
The presence of Olympic double-gold medalist Carlos Yulo further elevated the event, symbolizing the pinnacle of what Filipino athletes can achieve with the right support and determination.
Carlos Yulo, the Philippines’ gymnastics sensation who secured two gold medals in the Paris Olympics, shared an inspiring speech at the ceremonial turnover event. In his message, Yulo highlighted the critical role of perseverance, heart, and a solid support system like NAS in achieving athletic success.
He reminded the young athletes present that while talent and hard work are essential, having access to training facilities and equipment is equally crucial in shaping their journey to greatness.
“The path to success is not easy. There are challenges, but with the right support system, like the National Academy of Sports, and with perseverance, nothing is impossible. I encourage you all to keep dreaming and working hard. With institutions like NAS and partners like Jollibee, the future of Philippine sports is bright,” Yulo said.
His words resonated with the audience, reminding everyone of the immense potential of young Filipino athletes when they are provided with the right resources and encouragement. Yulo’s journey from humble beginnings to becoming an Olympic champion is a testament to the power of dedication and support—something that Jollibee and NAS are committed to fostering.
The partnership between Jollibee and NAS is more than just a donation of sports equipment; it is a testament to their shared vision of nurturing Filipino talent and pride. Both organizations understand that investing in the youth is crucial for the country’s future, particularly in the world of sports where Filipino athletes have been steadily making their mark on the global stage.
The Philippines’ remarkable performance at the Paris Olympics, where athletes like Carlos Yulo shone brightly, has reignited national pride and ambition in sports. Through its partnership with NAS, Jollibee is playing an integral role in ensuring that the momentum continues, empowering young athletes with the tools they need to bring more glory to the country in future international competitions.
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